Posted on June 4, 2025
Binance Alpha, launched on December 17, 2024, has quickly become a go-to platform for crypto enthusiasts eager to access early-stage Web3 projects before they hit the mainstream. This curated feature within the Binance Wallet ecosystem offers exclusive access to Token Generation Events (TGEs) and airdrops, with the Binance Alpha Points system serving as your ticket to these opportunities. With recent airdrops like $EDGEN and $HUMA generating buzz, now’s the perfect time to dive into Binance Alpha. In this blog post, we’ll explore how to earn Alpha Points, the benefits unlocked so far, and strategies to stay ahead in the Web3 race.
What is Binance Alpha?
Binance Alpha is a platform within Binance Wallet that spotlights promising early-stage crypto projects, handpicked by Binance Labs for their innovation, community traction, and market potential. Unlike Binance’s main exchange, Alpha focuses on pre-listing tokens, offering users a chance to invest early in projects like LayerEdge ($EDGEN) and Huma Finance ($HUMA). While not all Alpha tokens are guaranteed to list on Binance’s spot market, the platform’s Quick Buy feature, anti-MEV protections, and AI-driven insights make it a powerful tool for discovering crypto gems.
The Alpha Points system rewards user engagement, determining eligibility for TGEs and airdrops. With competition intensifying—some users hit 150 points in just 15 days—understanding how to earn points efficiently is key to maximizing rewards.
How to Earn Binance Alpha Points
Alpha Points are calculated daily based on two components: Balance Points and Trading Volume Points, averaged over the past 15 days. Points expire after 15 days, so consistent activity is crucial. Here’s how to earn them:
- Balance Points:
- What: Based on the total USD value of eligible assets in your Binance CEX main account (not sub-accounts) and Binance Wallet, including Alpha tokens and spot-listed tokens previously featured in Alpha.
- How: Hold assets like BTC, ETH, BNB, or Alpha tokens. For example, maintaining a $100 balance daily is a low-effort way to accrue points. Non-supported tokens (e.g., LSD tokens) don’t count.
- Tip: Snapshots are taken daily at 23:59 UTC, so keep funds in your main account or Binance Wallet consistently.
- Trading Volume Points:
- What: Earned by purchasing Alpha tokens on Binance Exchange or Binance Wallet (sales don’t count). The formula awards 1 point for $2, with +1 point for each doubling ($4 = 2 points, $8 = 3 points, $1,024 = 10 points).
- Double Points Promotion: Since May 1, 2025, buying Alpha tokens via Binance Smart Chain (BSC) or limit orders doubles your trading volume. For example, a $10 BSC purchase counts as $20, earning 10 points.
- How: Use the Quick Buy feature in the Binance Alpha Markets tab for seamless purchases with automatic slippage adjustments. Prioritize BSC tokens for lower fees and double points.
- Tip: Set low slippage (e.g., 0.5%) to minimize trading costs, and monitor on-chain data via Dune Analytics for high-volume tokens.
- Checking Points: View your score in the Binance app by navigating to “More Services” > “Alpha Points” or adding it to “Quick Entry.”
Benefits Unlocked So Far
Binance Alpha has delivered significant rewards since its launch, with airdrops and TGEs offering tangible value. Here are some highlights from 2025:
- Recent Airdrops:
- SOON ($SOON): On May 23, users with 190+ Alpha Points claimed 180 SOON tokens, valued at approximately $20–$30 based on pre-market estimates.
- Huma Finance ($HUMA): On May 26, users with 200+ points received 1,250 HUMA tokens, worth around $162 at $0.13 per token.
- Orbiter Finance ($OBT): On May 24, 200+ point holders claimed 8,000 OBT tokens, with early estimates pegging values at $50–$100.
- Earlier Wins: In April, users earned $460+ from airdrops like $PROMPT (490 tokens, ~$250), $EPT (3,500 tokens, ~$70), $GM (403 tokens, ~$15), and $ZORA (4,276 tokens, ~$125) with just $50–$100 in swap volume.
- TGE Participation: The Alaya AI ($AGT) TGE on May 29 required Alpha Points for access, offering early token allocations. LayerEdge’s $EDGEN TGE on June 2 distributed 100 million tokens (10% of supply) to eligible users, with pre-market prices estimated at $0.05–$0.20.
- Platform Perks:
- Zero-Fee Trades: Basic trading fees start at 0.1%, reducible by 25% with BNB payments.
- Quick Buy Feature: Simplifies purchases with anti-MEV protections and smart slippage adjustments.
- Educational Resources: AI-driven market insights and project deep-dives help users make informed decisions.
- Cross-Chain Access: Supports tokens on BSC, Ethereum, Solana, and more, broadening diversification.
- Market Impact: Binance Alpha’s daily trading volume hit $1.76 billion by May 29, with 71% of tokens debuting on BNB Chain, boosting network activity. Users with 200+ points are averaging $100–$150 per activity, with some earning $1,000–$1,500 monthly from airdrops alone.
Strategies to Maximize Points and Benefits
To stand out in the competitive Alpha Points race, where thresholds are rising (e.g., 200+ points for recent airdrops), try these strategies:
- Prioritize BSC Transactions: Double points for BSC purchases reduce costs. For example, $32 on BSC earns 5 points (counted as $64), compared to 3 points on other chains.
- Maintain Consistent Balances: Hold at least $100 in eligible assets daily to steadily accumulate Balance Points without active trading.
- Monitor Announcements: Follow @binance and @BinanceWallet on X for countdown clocks (4 hours before token launches) and airdrop details. Set alerts via the Binance app.
- Optimize Trading Volume: Focus on low-slippage tokens and use limit orders for double points. Spread purchases across multiple days to boost your 15-day average.
- Act Fast: Points are consumed upon claiming airdrops or joining TGEs, and unused points expire after 15 days. Plan participation strategically to maintain a high score.
- Combine with BNB Holding: Hold BNB for fee discounts and additional HODLer airdrops, complementing Alpha Points for diversified rewards.
Risks and Considerations
While Binance Alpha offers lucrative opportunities, stay cautious:
- Volatility: Airdropped tokens like $EDGEN may face sell-off pressure, as seen with Doodles’ 40% post-airdrop drop. Research tokenomics before holding.
- Scams: Verify all links via official Binance channels (@binance, https://www.binance.com). Avoid phishing sites claiming free airdrops.
- Costs: Trading fees and slippage can erode profits. Prioritize BSC for lower costs.
- Regulations: Airdrops may have tax implications or regional restrictions (e.g., U.S. users lost $2.6B in geoblocked airdrops). Check local laws.
Why Binance Alpha Matters
Binance Alpha democratizes access to early-stage Web3 projects, moving opportunities from venture capitalists to retail users. With $1.76 billion in daily trading volume and airdrops yielding $100–$1,500 monthly for active users, it’s a powerful platform for crypto enthusiasts. The LayerEdge $EDGEN airdrop, live now, underscores Alpha’s role in spotlighting innovative projects like Bitcoin Layer 2 solutions.
Get Started Today
To join the Binance Alpha action:
- Create and verify a Binance account (KYC required) at https://www.binance.com.
- Download the Binance app (v2.93.0+) and fund your account or Binance Wallet.
- Navigate to “More Services” > “Alpha Points” to track your score.
- Buy Alpha tokens via Quick Buy in the Markets tab, prioritizing BSC for double points.
- Follow @binance and @BinanceWallet on X for airdrop and TGE alerts.
Ready to unlock Web3 rewards? Share your Alpha Points strategy in the comments and let us know which airdrops you’re targeting!
Disclaimer: This blog post is for informational purposes only and does not constitute financial or investment advice. Cryptocurrency airdrops and trading carry significant risks, including volatility and scams. Always conduct your own research and verify sources before participating.
Sources:
- AiCoin: Mastering Binance Alpha: How to Efficiently Score Points at Low Cost
- PANews: Playing Binance Alpha: How to Earn Points Efficiently and at Low Cost
- CoinBureau: Binance Alpha Review 2025
- PANews: Binance Money-Making Effect Guide
- Dropstab: What Are Binance Alpha Points?
- Bee Network: Binance Alpha Advanced Guide
- Binance Academy: What Is Binance Alpha?
- X Posts: @binance, @BinanceWallet, @DidiTrading
